The Company: Cirrus Entertainment Group is a premium entertainment and event management company founded in 2021 — built from concept to operating brand across identity, voice, and full-service delivery. Cirrus operates across 18 states, serving clients including the NBA, Mercedes-Benz, Ferrari, NBC Universal, Disney, Busch Gardens, and Hilton Hotels.

The core premise: every event has a business outcome attached to it. Creative direction, brand strategy, and live experience design are tools for generating that outcome — not ends in themselves.

Case Study: Ashlin Hadden Insurance — Fremont Street, Las Vegas The brief was client retention at the highest level. Ashlin Hadden's most valuable clients needed an experience that deepened relationships and justified their loyalty. We produced a $200K VIP weekend on Fremont Street — themed parties, live concert experiences, and curated after-parties — designed from the ground up to create the kind of shared memory that keeps high-spend clients in the room for years.

The result: $1.6M in retained client revenue directly attributed to the weekend.

Case Study: Busch Gardens Tampa — Festival Programming Cirrus serves as a premiere retained entertainment partner for Busch Gardens Tampa, a SeaWorld Entertainment property — booking and creatively directing live artist programming across three major annual festivals. A recurring institutional partnership built on consistent delivery at scale.

Role: Founder & Creative Director

Teams Managed: Live Event Production (Audio, Video, Lighting, Broadcast), Graphic Design, Experiential, Logistics, Post-Production, Music Supervision, Animation